Gives Me Back
My Freedom

“NJOY gives me freedom any time, any place, and in any location that I desire. If I decide I feel like having a cigarette, especially in a restaurant after a good meal, I can pull out an NJOY and I can get that satisfaction instead of having to wait 20 minutes by the time I get into the car.”

Este G., smoker for 30 years

No More
Ashtray Mouth

“The thing I hate most about smoking is when your mouth kind of ends up tasting like an ashtray, and you go to kiss your girlfriend and she turns away and you feel rejected. With NJOY, you know you can smoke and you don’t have that ashtray mouth and you can go right up to her and get a kiss. It’s great.”

David D., smoker for 20 years

Stay Productive

“I’m a bartender and since I’m the only one, I’m unable to take time to leave from behind the bar and go out to smoke.”

Samantha H., smoker for 25 years

Wouldn't Know
the Difference

“NJOY tastes a lot like tobacco. As a matter of fact, I wouldn’t even know the difference, it might even be a little smoother.”

Frank V., smoker for 20 years, and Kathy.